Frequently Asked Questions (FAQs)
We’ve put together answers to the most common questions about our services, pricing, and process at Ikasi Agency.
Brand Strategy & Identity
A: Your brand identity is how your audience perceives your business. A strong identity builds trust, recognition, and loyalty — helping you stand out in your market.
A: Brand strategy defines your positioning, messaging, and identity. Brand design brings it to life visually with logos, colours, and guidelines. Together, they create a complete brand experience.
A: Depending on the package, it usually takes 2–6 weeks to complete a full brand identity.
A: Yes. Strategy ensures your brand is built with purpose, while design ensures it’s represented visually and consistently.
Logo Design
A: A professional logo is unique, versatile, and aligned with your brand story. Free tools often create generic designs that don’t differentiate your business.
A: Yes. All logo design packages include revisions to make sure your final design truly represents your brand.
A: Absolutely! We provide high-resolution files for print, digital, and social media.
Company Profile Design
A: A company profile is a professional document that showcases your story, services, and credibility. It’s essential for client pitches, tenders, partnerships, and marketing.
A: Yes. We provide profiles in interactive digital format (PDF) and print-ready versions if needed.
A: Typically 1–3 weeks, depending on the length and complexity of the content and design.
Web Design
A: Depending on the package and complexity, websites take between 2–8 weeks to complete.
A: Yes but we also offer content creation and strategy services to craft professional, SEO-friendly website copy for you.
A: Yes, every site we design is fully responsive and optimized for desktop, tablet, and mobile devices.
A: Absolutely. We provide training and optional ongoing website management and maintenance packages.
A: CRO ensures your website isn’t just beautiful but also converts visitors into paying customers through better layouts, calls-to-action, and user experience.
Digital Marketing
A: SEO improves your website’s visibility organically over time, while PPC delivers instant results by placing your ads at the top of search results.
A: SEO is a long-term investment. You can start seeing improvements in 3–6 months, with stronger results over time.
A: We work with Facebook, Instagram, LinkedIn, Twitter/X, and TikTok, depending on your business goals
A: Yes, we provide detailed analytics and performance reports for all PPC and social media campaigns.
Hosting
A: Our hosting includes fast and secure servers, free SSL certificates, email hosting, regular backups, and technical support.
A: Yes, you can start with a smaller package and scale up as your business grows.
A: Yes, we can assist you with domain name registration and setup.
A: Our hosting comes with monitoring and support, so any downtime issues are resolved quickly.
General Pricing & Payment FAQs
A: We usually require a 50% deposit upfront to start the project, with the remaining balance due upon completion and before final delivery.
A: Since our services are custom and time-based, refunds are not typically offered. However, we ensure clear communication, revisions, and approvals at each stage to guarantee satisfaction.
A: We accept bank transfers, EFTs, and card payments. International clients can pay via PayPal or other secure online options.
A: For larger projects, yes — we can discuss flexible milestone-based payments to make it easier for your cash flow.
A: No. All costs are clearly outlined in your proposal or package. Any extra services or add-ons will be agreed upon before work begins.
A: Additional revisions can be added at a reasonable hourly or fixed rate, depending on the scope.
A: Yes, clients who book multiple services (e.g., branding + website + marketing) often qualify for discounted package deals.
A: Yes, we serve clients across Africa. Payments and project communication can be managed online.
